Pricing & Investment
Transparent Pricing for Serious Growth
Every firm is different — market size, competition level, and goals all shape the investment. Below are our typical ranges to help you plan. Final pricing is scoped after a discovery call.
Law Firm SEO
Ongoing SEO strategy, execution, and reporting tailored to competitive legal markets. Pricing scales with market size, practice area competition, and number of target locations.
Foundation
$3,500 – $5,000/mo
Single-location firms in moderately competitive markets. Core technical SEO, local pack optimization, content strategy, and monthly reporting.
Growth
$5,000 – $10,000/mo
Multi-location or highly competitive single-market firms. Expanded content production, aggressive link building, and advanced analytics.
Enterprise
$10,000 – $25,000+/mo
National firms or mass tort campaigns. Full-scale content operations, multi-market targeting, custom attribution, and dedicated strategist.
Law Firm Website Design
Custom-designed, high-converting websites built on modern frameworks. Pricing depends on page count, custom functionality, and integration complexity.
Standard
$15,000 – $30,000
5–15 page sites with custom design, mobile-first architecture, CMS integration, and ADA compliance. Ideal for boutique and mid-size firms.
Premium
$30,000 – $60,000
15–40 page sites with advanced UX, attorney profile systems, practice area hubs, intake integrations, and performance optimization.
Enterprise
$60,000 – $120,000+
Large multi-practice firms requiring custom portals, multi-language support, complex integrations, and bespoke interactive experiences.
Branding & Identity
Complete visual identity systems that communicate authority and trust. Scope varies based on deliverables, brand complexity, and application breadth.
Identity Package
$8,000 – $15,000
Logo design, color and typography systems, basic brand guidelines, and primary stationery. Perfect for new firms or refreshes.
Full Brand System
$15,000 – $35,000
Comprehensive brand strategy, positioning, full visual identity, extended guidelines, collateral design, and environmental applications.
Brand Overhaul
$35,000 – $75,000+
Multi-brand architecture, merger/rebrand strategy, full rollout across digital and physical touchpoints, and brand launch campaign.
Marketing Technology & Systems
Custom-built tracking, attribution, and automation infrastructure. Pricing reflects system complexity, number of integrations, and ongoing management needs.
Implementation
$10,000 – $25,000
Call tracking setup, CRM integration, conversion tracking, and basic attribution modeling. One-time build with documentation.
Custom Platform
$25,000 – $60,000
Multi-touch attribution engines, custom dashboards, marketing automation workflows, and affiliate/payout system development.
Managed + Build
$5,000 – $15,000/mo
Ongoing platform management, optimization, A/B testing infrastructure, and continuous development of marketing systems.
Application Development
Native and cross-platform applications for law firms and legal marketing operations. Pricing based on platform, feature complexity, and integration requirements.
MVP / Single Platform
$25,000 – $50,000
Single-platform app (iOS or Android) with core functionality, basic integrations, and launch-ready polish. 8–12 week timeline.
Cross-Platform
$50,000 – $100,000
React Native or multi-platform builds with advanced features, real-time data, CRM integration, and custom backend development.
Enterprise Application
$100,000 – $250,000+
Complex multi-user platforms, subscription systems, advanced analytics engines, and full API ecosystems with ongoing support.
What You Get
Sites That Convert
Hartwell Sterling
Ashford Crane
Graves & Burnham
Westlake Partners
Common Questions
Pricing FAQ
How do you determine the final price for a project?
Every engagement starts with a discovery call and technical audit. We scope based on your market competition, current digital presence, goals, and timeline. You'll receive a detailed proposal with transparent line items — no hidden fees.
Do you require long-term contracts?
No. Our SEO and managed services operate on month-to-month agreements after an initial 3-month commitment (the minimum time needed to see meaningful results). Project work is scoped and invoiced in milestones.
What's included in the monthly SEO retainer?
Strategy, execution, and reporting. That means technical optimization, content production, link building, local SEO management, and monthly performance reviews with your dedicated strategist. No outsourced work.
Can services be bundled for a better rate?
Yes. Firms that combine services (e.g., website + SEO + branding) receive preferred pricing and benefit from shared context across teams. We'll outline bundle options in your proposal.
What does the typical timeline look like?
Websites: 8–16 weeks. Branding: 4–8 weeks. SEO results: 3–6 months for meaningful movement. App development: 10–20 weeks depending on complexity. We'll provide a detailed timeline in your proposal.
Do you offer payment plans?
Project work is typically split into milestone payments (e.g., 40/30/30). Monthly services are invoiced at the start of each month. We can discuss custom arrangements for larger engagements.
Ready to Invest in Growth?
Let's Scope Your Project
Book a free discovery call. We'll assess your current position, discuss your goals, and provide a detailed proposal with transparent pricing — no pressure, no obligations.